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Decentralized Web, Internet, Substratum, SubstratumNode

Have you ever lived in a small space? Whether you harken back to a tiny college dorm room or a truly minuscule New York City apartment, if you have ever lived in a small space, you know how important it is to make every inch count.

One trick to living small is to save floor space by using your walls for something other than just holding your ceiling up.

There’s plenty of valuable real estate all over your home, not just on the floor. Shelves, cabinets and even simple, cheap (and endlessly customizable) pegboard racks can get your belongings organized while keeping them from taking up your limited floor or counter space (Apartment Therapy).

What a shame it would be to let all that good wall space go to waste!

And guess what? The same could be said of your computer.

SubstratumNode: Don’t Let Your Small Space Go to Waste!

If you have a computer, a web browser, and time to make a few clicks, your empty space could soon be used to host decentralized content, earning you passive income while simultaneously making the internet a free and fair place for everyone. By joining our network and utilizing SubstratumNode, you will literally be able to make your computer work for you just by setting your schedule and earning money while you sleep.

We’re excited that Substratum will soon bring these opportunities to fruition.

Join the Revolution!

Here at Substratum, one of our driving philosophies is that we support a free and fair internet by making web hosting affordable for everyone. Through supporting the decentralized web, we’re one step closer to turning that possibility into a reality.


Blockchain Network, Internet, Net Neutrality, Substratum

Most people who click merrily through the internet scanning their favorite websites have no idea the costs that go into maintaining such sites. Here’s a little in-depth view at the costs behind your favorite sites, and a look at what Substratum is doing to help lower hosting costs for all.

The Hidden Costs of the Internet

Though expenses¬†are based¬†on a number of variables that lead to a wide margin, even basic costs aren’t cheap. Web design services run in the thousands, and cloud services are also pricey. For entrepreneurs, small businesses, and start-ups, such costs can prove prohibitive; and yet they know that they simply can’t afford to skimp on their website or online storage options.

Creating a website almost always comes at a cost. But if you’re serious about putting your brand online, you know this cost is worth it (Page Cloud).

So small businesses and entrepreneurs – especially ones who operate primarily online — face a conundrum:

Pay for premium design, cloud, and hosting costs – or learn to make do with less expensive (but often inferior) services?

How Substratum Helps Lower Hosting Costs

As our friends over at Bitcoin Exchange Guide summarized earlier this year,

Substratum uses microtransactions to only charge for each request that is processed. With conventional payment processing technologies, this doesn’t make sense. With blockchain technology, microtransactions become easy.

Within Substratum’s network, you will only pay for services that you’re actually using. If your profits keep pace with your online growth, you’ll never run into trouble paying your hosting costs.

Why This Matters

With current net neutrality laws on¬†shakier¬†ground than ever, it’s important that we all do what we can to make the internet a fair and affordable space for everyone. Rather than contributing to an internet culture that favors only the strong and powerful, we here at Substratum seek to create spaces in which all voices can contribute.

As astrophysicist (and TED alumni)¬†Jedidah¬†Isler¬†reminds us, collaboration is key–and not just any collaboration. If major issues are ever going¬†to be¬†tackled successfully, the world needs a diverse group of problem solvers to come together.

“We cannot get to the best possible outcomes for¬†the totality of¬†humanity without precisely this collaboration, this bringing together of the¬†liminal, the differently lived, distinctly experienced and disparately impacted.”

Here at Substratum, we provide space in which such collaborations are possible.


Decentralized Web, Internet, Substratum, SubstratumNode

SubstratumNode is the user-friendly Node service that will enable everyday people to be a part of the free web.

It’s an exciting prospect: to be able to turn your computer into a money-making machine, working away to deliver content securely to users of the network. For some it will be just an added to bonus to be able to contribute to revolutionizing the way information is shared.

But what will¬†SubstratumNode¬†look like? Is it literally just an ‚Äúon-off‚ÄĚ switch that automatically puts Substrate (SUB) into your crypto wallet?

Well, not exactly. Let’s take a closer look at some of the features that will make SubstratumNode even more powerful.

SubstratumNode Setup

Before a host can start running SubstratumNode, a fast painless setup process is required. This is to ensure that your computer has bandwidth, that the application has access to the appropriate default ports, and that the host has a registered and confirmed crypto wallet to receive their SUB payments.

This setup and minimal configuration are all that‚Äôs required to get going, and most of it¬†will be done¬†automatically ‚Äď you just need to provide the appropriate information.

SubstratumNode Settings

Once you‚Äôre ready to get your Node running, you can simply turn it ‚Äúon‚ÄĚ and your computer will get to work for you.

However, you might need to keep working on your computer. That‚Äôs why the¬†SubstratumNode¬†settings tools¬†were developed¬†‚Äď to help you teach your Node to work around your schedule.

You can set your Node to run when you are away from home, at work or school, or while you’re sleeping. If you know your schedule in advance, you can set SubstratumNode to run at explicit dates and times.

If your schedule is consistent, you can even set it up to run on a repeating weekly schedule!

This means you can get your computer working for you 24/7 ‚Äď for your personal needs when you need it, and for the Substratum network when you don‚Äôt

For more advanced users, memory, CPU, and GPU settings are available so you can control what resources your computer allocates to running the Node. Don‚Äôt worry ‚Äď you don‚Äôt need to touch these settings if they‚Äôre not important to you.

Simplicity Above All

The fundamental philosophy behind the user experience of SubstratumNode is to make it easy to use. These features provide extra layers of functionality, but the most important thing is getting people to use it. That starts with simplicity.


Decentralized Web, Internet, Net Neutrality, Substratum

There’s nothing like taking ownership of something for yourself.

Case in point: management and leadership experts agree that for most people, the first step toward succeeding at work begins with taking ownership. Only then can passion spread to others.

Ask and answer: “At the end of our time working together, what will my team members say that I did for them?” Strive to define a mission statement for your role and share your mission widely. Great leaders constantly remind themselves of their purpose and strive to align their daily activities with this purpose.

Ownership and the Internet

Just as taking ownership of a job fuels success at work, so taking ownership of one’s online presence fuels users to serve fresh, lively content.

A strong sense of ownership starts with making a purposeful decision regarding where and how to host your content. If net neutrality and a free, affordable internet are important issues to you, then by joining Substratum’s decentralized network, you can make a statement about who you are and what you want the internet to be–this even before you have provided any content at all.

Of course, once your hosting situation is sorted out satisfactorily, you can focus on producing quality content rooted in a strong sense of purpose and fully demonstrative of your values.

How is Substratum Helping?

Here at Substratum, we believe that the internet should reflect what is best about our world. To that end, we seek to make it a fair and affordable place for all, where everyone is free to share original, personalized content that reflects both our unity and diversity.

If you would like to hear more about our core values, or if you would like to chat with us about anything else, we would love to hear from you.


Binance, CryptoCurrency, Internet, Substratum

Binance is a rapidly growing cryptocurrency exchange community, providing a trading platform to some of the most important rising coins out there.

Every month, Binance hosts a round of voting to see which coin the community wants to see added to its exchange for free.

This month, Substratum is excited and honored to have Substrate (SUB) nominated as one of the cryptocurrencies in the running for the Binance Community Coin of the Month! We are currently in FIRST PLACE with a strong lead! Take a look at the live results!

Winning this vote means a huge victory for Substratum and the free internet, but we need your help to make it happen! Follow these steps and help us keep our lead strong.

Step 1: Register at Binance

Fill out¬†the simple registration form¬†at¬†Binance¬†to become a member. They’ll send you a confirmation email, and once you’ve confirmed, you’re signed up and ready for the next step.

Step 2: Get Some BNB

In order to vote, you’ll need to contribute .1¬†BNB, or¬†Binance¬†coins. This is worth roughly $.18 USD.

Exchanging your ETH or BTC for BNB is easy on the Binance exchange. You just need that tiny tenth of a BNB to vote, but you can trade for as many as you like!

Step 3: VOTE!

Now that you have some¬†BNB¬†in your name, you’re eligible to vote! Just open up¬†the¬†Binance¬†Community Coin of the Month voting page, check the box for Substratum (SUB), and click the “Vote” button at the bottom of the page.

The site should give you an immediate confirmation of your vote. You’re done!

Step 4: Build Momentum

You can only vote once, but you can continue to contribute to this effort by reaching out to your friends or family on social media and asking them for help.

This is a huge opportunity and winning the vote will be a major step for the free future of the web!

Thank you for supporting Substratum!


Decentralized Web, Internet, Substratum

If you have been reading our blog for any length of time, then you already know that we favor a decentralized web. Perhaps you are wondering why this is so important to us. You also may wonder if we’re harping on a problem that isn’t really a problem.

Wait–Isn’t the Internet Already Decentralized?

In a sense, the internet¬†is¬†decentralized: nobody really owns it or controls it totally. In another sense, however, it isn’t–not by a long shot.

In practice, a small number of enormous companies control or at least mediate much of the internet. Sure, anyone can publish whatever they want to the web. But without Facebook and Google, will anyone be able to find it? (Wired)

Wait–Isn’t that a Problem?

As you can deduce, without further decentralization of the web, we’re in danger of losing our freedom of unfettered digital communication.

That’s why companies like ours are so important. At Substratum, we are working to build a decentralized network that proves to businesses and individuals alike that they don’t need to depend on the large, powerful internet giants to meet their needs.

Instead, they can help meet each other’s needs.


Wait–What’s Next for the Web?

We contend that the serving up of decentralized content will be concurrent with the growth of decentralized networks. Since decentralization is all about choice and an abundance of choice leads to greater creativity, we are excited to see how Substratum helps fuel the next wave of internet glory.

Since changes and shakeups are often linked to innovation, we are proud to help lead the charge in this area.

Anyone want to join us?


Decentralized Web, Internet, Net Neutrality, Substratum

We’d venture to guess that most average internet users give little to no thought to how the web actually works. Recent studies have uncovered a thick cloud of confusion hovering over even the most basic concepts. In one sense, this shouldn’t really matter. How many of us really understand how our cars, microwaves, and air conditioners work? But in another sense, it matters quite a bit. If we do not understand how the internet works, how will we have the wisdom to know when it¬†is being manipulated, such as is the case with net neutrality?

Net Neutrality and the Average Web User

That’s why net neutrality regulations are so important, and why it’s vital that average consumers not only educate themselves on the issues but also take steps to keep the internet free and open for everyone.

Unfortunately, however, this just isn’t happening. Many are still unaware of the basic tenants governing online behavior.

[Only] about 6 in 10 Internet users understood that “net neutrality” refers to the equal treatment of digital content by service providers. The Federal Communications Commission is considering whether it should regulate the broadband industry more aggressively to prevent providers from playing favorites among content sites like Google, YouTube, Amazon or Netflix (Phys).

If internet providers¬†are allowed¬†to “play favorites,” as the above writer puts it, disastrous results will occur. Companies with power and influence will essentially eliminate competition by stifling the online application of the free market.

What is Substratum Doing About This?

Here at Substratum, we advocate for net neutrality. In our effort to help, we have created an open-source network that will benefit users on both sides of the equation: those looking for storage space and those with some available for use.

It’s our little way of working to keep the internet open, fair, and affordable for everyone.


Decentralized Web, Internet, Substratum

Hang around the business world long enough, and you will hear about decentralization. It has become quite the buzzword these days as organizational structures have shifted and reshaped themselves to eliminate much of the top-down structures favored in the past.

The Trend

Management styles are not the only things that often benefit from decentralization. Everything from political parties to fiscal organizations to market economies has begun to decentralize (CIESIN), transferring power and responsibility from the few to the many.

As trends go, this one seems to have staying power. It’s likely that its influence will only continue to grow.

And the internet is next.

The Web

Just as there are distinct advantages to decentralizing management, politics, administration, and markets, there are also advantages to decentralizing the web. We aren’t the only ones who think so, either.¬†According to¬†TechCrunch, the decentralized internet is the future. In addition, the¬†Decentralized Web Summit of 2016¬†in San Francisco, California, offered compelling arguments and drew vast support from around the web (and the world).

Our Take on Decentralization

Here at Substratum, we see value in the increased decentralization of the web. That is why we have created an open-source hosting network that provides free and unrestricted access for everyone. We are not doing this because it’s trendy, however. Decentralization and net neutrality are part of our core values.

If you have more questions about this topic, or if you would like to hear more about our driving principles here at Substratum, please feel free to contact us at any time. We look forward to connecting with you.


Decentralized Web, Encryption, Internet, Substratum

Although the layperson may use the terms¬†privacy¬†and¬†security¬†interchangeably, those who work in the industry know the distinction between the two. They also know that both privacy and security depend on good encryption–and that means good encryption for everyone.

If we — people with less access to technical and financial resources than the more wealthy or connected — want to¬†have a chanceat maintaining our privacy, encryption is one of the tools we must have at our disposal (Common Sense).

That is why companies such as Apple¬†go to such great lengths¬†to maintain¬†the integrity of¬†their encryption. They know that if consumers lose confidence in the company’s ability to keep their phones secure, they might as well close up shop.

When Apple came under fire last year for refusing to allow the FBI access to the phone of a suspected criminal, people expressed divided opinions regarding how the issue should be resolved.

One thing is for sure: although the FBI-Apple situation eventually resolved itself, the sticky questions it raised remain.

Substratum and Encryption

Here at Substratum, we understand the value of maintaining privacy and security through good encryption. That’s why we employ advanced cryptography algorithms rooted in Artificial Intelligence to ensure that all data on the Substratum Network remains secure. But we also understand that sometimes maintaining that security raises red flags.

At the intersection of cybersecurity and the public good stands a question in need of answering. Although we do not feel equipped to provide fully-realized solutions in this particular post, we recognize the importance of exploring these issues more fully in the days to come.

As a writer for Certification Magazine points out,

Finding this middle ground of privacy and security is imperative because technology is only going to continue to evolve and increase in complexity. With that in mind, we can ill afford to let those with evil intent stir their cauldron behind the steel curtain of encryption.


Decentralized Web, Internet, Net Neutrality, Substratum

During July of 2017, some major internet companies and advocacy groups made their case in support of an open web. By joining a protest in support of net neutrality, they hoped to send a message to members of the Federal Trade Commission who hoped to undo net neutrality rules.

Says NPR tech reporter Alina Selyukh:

It’s this principle that essentially says Internet providers¬†should not be¬†able to act as gatekeepers of what you find on the Internet. That principle has been around for a decade.

But in 2015, all that changed when the FCC passed fresh regulations to enforce net neutrality. From that point on, there were new standards of oversight for Internet service providers.

The real danger here is that without open internet rules, websites would have the power to restrict what certain users see by slowing down or even blocking access to certain websites. In addition, powerful sites could give preference to one another, putting into jeopardy the chances of smaller sites and internet startups. This practice, of course, would run counter to basic tenants of the American free enterprise system: the freedom to choose, the right to private property, the profit motive, competition, and consumer sovereignty.

At specific risk in this situation is the freedom to choose businesses for yourself.

Substratum Supports Net Neutrality

Here at Substratum, we believe that everyone should have the freedom to choose who they would like to do business with. Of course, people can only make informed decisions when they have unrestricted access to the websites of all businesses. That’s one of the primary reasons that we support an open internet for everyone.

We also support a decentralized web that will make hosting both affordable and effective. Be sure to check our website for more details on how you can leverage of Substratum’s decentralized web hosting for yourself.